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How To Support Local Businesses During Difficult Times Thumbnail

How To Support Local Businesses During Difficult Times

Social distancing is the main strategy being used across America to help prevent the coronavirus from spreading. Events have been canceled, gatherings of large groups of people are prohibited, schools have temporarily closed or moved online and nonessential businesses are required to close, reduce their hours or minimize their offerings.

Small and local businesses are likely to suffer greatly, but if communities are vigilant, there are several ways you can still support your favorite spots. 

Tip #1: Purchase Gift Cards

Considering buying a gift card for your favorite coffee shop, restaurant or bar to visit at a later time, or get them as gifts for a friend or family member. Some cafes and eateries may even accept payment online, eliminating the need to visit in person.

Tip #2: Shop for Products Online

If a restaurant or coffee shop that you love sells products online, consider checking out their offerings and ordering a few. Whether it’s a branded t-shirt, hat or coffee maker, purchasing products from local businesses can help sustain them during the pandemic. You can also consider purchasing artwork or albums online from smaller artists or musicians who will miss out on extra sales from canceled events, art shows and concerts.

Tip #3: Order Food for Delivery or Take-Out 

While some restaurants are closing completely, others are still able to offer delivery and take-out options. Consider ordering food from a local restaurant for pick-up, and tip a bit more to help out the workers who will be missing out on a large portion of their pay. You can also opt for delivery, if possible. Some delivery platforms, like Grubhub, are doing things such as eliminating commission fees for independent restaurants.  

Tip #4: Donate Your Refund

If you were scheduled to attend an event, concert or show that was canceled, donating your refund back is an immense help to organizations, artists and performers who will no longer be able to exercise a central portion of their livelihood. You can also choose to donate the refunded amount to other individuals, organizations or restaurants. 

Tip #5: Help Local Businesses to Market Themselves

Spread the word about your favorite coffee shops, restaurants and stores. You can do this by leaving online reviews, interacting with their social media posts and sharing their accounts with your own following. These small marketing efforts can go a long way when it comes to attracting new patrons.

Preventing the spread of this pandemic requires effort from each individual, state and country. Just as health risks are on the rise, however, the financial implications are also increasingly wearisome. By supporting local businesses in creative ways, you can help sustain your favorite shops, restaurants and bars through the upcoming hardships.  


    The author does not intend to provide investment, legal or tax advice as these materials are for general educational purposes only.  Please consult your legal, tax or investment professional for advice on your particular situation. This material is derived from sources believed to be reliable, but its accuracy and the opinions based thereon are not guaranteed. It is not intended to be a solicitation, offer or recommendation to acquire or dispose of any investment or to engage in any other transaction. Investing involves risk including the possible loss of principal. Past performance does not guarantee future results. Please refer to RRCM’s Form ADV Part 2 for additional disclosures regarding RRCM and its practices.